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Story of Smokey

Explore Smokey Bear’s History

Smokey Bear leans on his mailbox and reads a letter.

Since 1944, Smokey’s been working hard to inspire Americans to prevent wildfires. Follow his history here through memorabilia and print, radio and TV messages.

1980
1980: Painted Matches
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1980: Painted Matches
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1980: You're Among Friends
1981
1981: City Tree
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1983
1983: Happy 40th Birthday
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1983: Man Discovered Fire
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1983: Ray Charles
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1985
1985: Being Careless with Fire...
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1988
1988: We've Always Wondered...
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1989
1989: Do Trees Think?
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